Sangoma Reinforces its Commitment to Open Source and Addresses Recent Elastix News

This week, significant changes at Elastix were announced, including the involvement of 3CX and the removal of key Elastix versions for download. Since those announcements, many things have been written by many people, and this has left some folks wondering what happened. Sangoma would like to reinforce its commitment to open source, this open letter from Sangoma, will provide our own clarity about how these events affect or involve Sangoma. We are a professional, global, growing, profitable, engineering-focused, publicly traded company, and this is the only reliable source of information to understand how those recent events affect or involve our organization. Other commentary released by other third parties about Sangoma, is not to be relied upon.

There are three (3) parts to this message today, that we invite you read:

  1. Sangoma’s unwavering commitment to Open Source
  2. Sangoma’s history and involvement with recent Elastix news and events
  3. The opportunity that these recent events present to Elastix users to join the Sangoma family
1. Sangoma’s Unwavering Commitment to Open Source

Everyone comes to open source software for their own reasons: software developers to do what they love; some to earn a livelihood; manufacturers to augment the project and sell their wares; and most importantly community members to find flexible/cost effective/well-supported solutions to their ‘business problem’ (in our case, for UC/Telecom/PBX needs). In the end, the good projects build something bigger than themselves… a community, a solution, and an opportunity for end users to utilize the project to build their own businesses. Over the course of a project many people will enter and exit those communities as their needs change.

As the primary investor in and developers of FreePBX, Sangoma actively works with many different members of the Open Source Telephony (OST) community, including Asterisk Developers, other FreePBX-based distros (including Elastix!), and many third-party hardware/software developers and manufacturers. As just one example, we have a great relationship with Digium and talk with them on an almost weekly basis, even though many consider us competitors. This may seem surprising to some, as many folks would think we might be bitter enemies. In fact, the opposite is true…we encourage and help those products to compete in the marketplace on their own merits. And this is entirely consistent with the commitment Sangoma has demonstrated to open source for many, many years over the time when we worked hard to also make Asterisk better. When Sangoma took over stewardship of FreePBX, we reiterated this statement clearly and unequivocally.

So Sangoma continues to work very hard every day, and invests many millions of dollars each year, in order to build strong relationships and to benefit to the entire open source telephony community. There is a saying that ‘a rising tide lifts all boats.’ Thus, it is usually counter-productive for open source contributors to battle with each other. In other words, there is no reason for us to fight over the same slice of pie, when there is an entire cake that no one is touching.

2. Sangoma’s History with Elastix and Involvement in Recent Events There

Our approach was no different with Elastix. For over a decade, Sangoma has been a direct supporter of Elastix, in many, many different ways, visiting them in Ecuador many times. We supported the project financially, we attended/exhibited/supported/spoke at multiple ElastixWorld events over many years, we cooperated with our distribution partners who also supported Elastix, we invested in R&D to ensure our products (software and hardware) were compatible with Elastix, etc. The list goes on and on. We had (and we hope, still have), excellent relationships between our companies, in all parts of our organizations right up to the CEO level of both companies.

With recent changes at Elastix, some people/blogs/websites have made comments which claim that the removal of Elastix downloads of version 4 or MT, was in some way caused by Sangoma/FreePBX, due to concerns about compliance with GPL conditions. That is not true and we wish to set the story straight. We at Sangoma hold ourselves to high ethical standards, and as a publicly traded company as well, setting the record straight with facts and not rumors, is both important and required.

While it is indeed true that Sangoma pointed out to Elastix some time ago, that there was a copyright issue, we did so in a very friendly manner, with words carefully chosen to be respectful of the long term relationship between the companies, and critically, to ensure that this important relationship continued. It was a 2015 letter from CEO to CEO, and certainly did not suggest any legal action, since it was not that kind of letter at all…it was a positive, complementary letter seeking to deepen the relationship, not harm it. That letter was sent shortly after Sangoma acquired FreePBX, when we made it a priority to reach out to PaloSanto to reinforce that the Elastix Project was a valuable strategic partner to Sangoma. It was in no way threatening, did not ask for, was not intended to, and given it was 2015, did not cause any versions of Elastix to be withdrawn. Elastix decision this week to shutdown these versions is a business decision not a response to Sangoma. While it seems that these days, the number of open source projects that remain truly open source is definitely on the decline, Sangoma’s commitment to open source remains as true today, as always.

And while it is admittedly a little unusual for companies to do so, in this case, for full transparency to the open source communities that we respect so very much (and to dispel any untrue rumors or claims), the entire letter is available here. We share it for those who need confirmation of the above statements, and to reassure the Elastix community that Sangoma continues to be committed to you as well as to the entire Latin America region (and would be honored to have you consider joining our family)

Link to Full Letter

For the majority of you who may be less inclined to read the entire letter, we have pasted the text of the opening paragraph between our CEOs, so you can see for yourselves that it was truly a positive, relationship building letter:

“Hello Edgar, I haven’t seen you since my last visit to Ecuador. I hope you’re keeping well! When Sangoma closed our acquisition of FreePBX earlier this year I made it a priority for our staff to reach out immediately to inform you and reinforce that the Elastix Project is a valuable strategic partner of Sangoma. I reach out again today to renew that sentiment…”

The final word on this topic is to point out that Elastix could have resolved this modest copyright issue with a couple of hours of work, and could of course, still do so today. In fact, Sangoma offered our assistance to PaloSanto to perform that work, and we remain most prepared to honor that commitment today, if Elastix wished to make version 4 or MT available, with no problem whatsoever.

3. The Opportunity that These Recent Events Present to Elastix Users, to Join the Sangoma Family

The net result of recent changes at Elastix, is that the key versions of those open source projects, and the years of community involvement, have apparently been rebranded to the proprietary/closed 3CX platform. This sounds similar to the events surrounding another open source project last month (PBX in a Flash).

We at Sangoma have, unsurprisingly, heard from many in the Elastix community, saying that they feel confused, or abandoned, or are scrambling to figure out a next step.

And so we have an opportunity to extend to the valued members of that Elastix community, a chance to explore whether Sangoma and FreePBX may suit your needs. We are very proud of our proven commitment to open source, of our demonstrated investments in Latin America for many years, and of our FreePBX family of products. We invite you to discover what we have to offer by visiting our website or by giving us a call at +1 905 474 1990.

While you might be considering this option, we would like to share a few reasons that we believe you might find FreePBX to be a compelling alternative, including an elegant/one-step “import utility” that we have custom created in the last few days specifically to help Elastix users move their systems to FreePBX in a single step!!

  • Since many Elastix users are already familiar with the FreePBX components of Elastix, many of you will feel right at home when configuring a ‘pure’ FreePBX system.
  • You may not realize that FreePBX is a truly global phenomenon, with full translation of the GUI and ALL sound files in over 8 languages, INCLUDING SPANISH of course!
  • We have made it almost entirely painless for you to import your existing Elastix deployments to FreePBX, in one simple step with our new tool: “Come Home to FreePBX”. This will be available in the next couple of days. Please join us on Wednesday, December 14th for a webinar outlining how to utilize the #Home2FreePBX Conversion Tool.
  • We will also be offering special training, ‘get started as a reseller’ kits, and discounts for existing Elastix Resellers to help them make the transition to FreePBX. See form at bottom of blog.
  • With all of the hard work we’ve been doing the last couple of years, you will see some major functionality that was not available in the Elastix version. Over the past twelve months, 53 developers contributed new code to FreePBX, and FreePBX contributor activity is in the top 2% of all projects monitored by Open Source Monitor Since Jan of 2015 when Sangoma became the project steward, FreePBX has added over 480,000 lines of code into the platform based on stats. FreePBX has been more actively developed the past 2 years than at any time in its 12-year history.
  • This year Sangoma introduced its own line of advanced IP-phones, designed specifically for FreePBX. They are available in a range of models from entry-level to executive, and we think you might be surprised how cost effective they are in Latin America. We have sold tens of thousands in just the first few months, so they are receiving a warm reception around the globe. These phones complete a ‘full solution’ available from Sangoma, so you can get your PBX, your phones, and your ‘connectivity products’ (gateways, cards, SBCs, etc) all from a single vendor and be guaranteed it will all work together. And take advantage of Zero-Touch Provisioning!
  • Many other companies such as Digium, Grandstream, Yealink, and Snom have also joined us in building a better Phone system full solution, by having their products certified for the FreePBX platform. By continuing to add FreePBX EcoSystem partners that contribute engineering resources, hardware, and expertise we continue to expand the capabilities and Freedom provided by FreePBX.
  • FreePBX offers a truly unlimited, free distro that provides the business and calling features you demand in a modern Unified Communications platform, including functionality such as:
    • Support for video calling
    • Announcements, Text to Speech
    • Flexible time based call routing
    • Fax to Email
    • IVR- Interactive Voice Response Menu
    • Basic Call Center Functionality – ACD and Call Queues, Hunt / Ring Groups
    • Three Way Calling, Caller ID, Call Transfer Call Recording, Do Not Disturb, Call Waiting, System wide Speed Dials, Call Screening
    • Secure communications
    • Built in Conference Bridge
    • Customizable Music on Hold
    • Voicemail – Voicemail to email
    • Follow Me / Find Me Calling
    • Call History – Call Detail Records and Call Event Logging
    • Paging / Intercom
    • Call Parking
    • Integrated Call Recording
  • Expanding ease-of-deployment, system administration and ongoing maintenance.
    • Choose your default language at time of installation, and your system GUI and sound prompts will be set with no additional configuration needed, including of course full translation into Spanish.
    • Upgrade system (OS, FreePBX, Asterisk and dependencies) with granular control, including the ability to roll back upgrades, and switch to supported versions of Asterisk on the fly.
    • New system dashboards and bulk import utilities (trunks, extensions, users, DIDs)
    • New User Management controls, and a responsive web based User Control Panel for End Users.
  • The current stable release of FreePBX 13, has support for Asterisk LTS releases of 11 & 13 and Asterisk 14, including support for the PJSIP channel driver. Our beta release of FreePBX 14 is compatible with Asterisk 11, 13 & 14, and completely supports the Opus Codec, for high quality, low bandwidth audio.

  • We will also be doing some special offers soon for existing Elastix Resellers to help them make the transition to a supported platform. Fill in the form below to be contacted about the offers.

    Sangoma and Run Distribution Expand Sangoma IP Phone Distribution in Canada with Platinum Partnership Agreement.

    MARKHAM, ONTARIO – December 5, 2016 – Sangoma Technologies (TSX VENTURE: STC) today announced that Run Distribution, a leading Canadian distributor of business telephone and technology products headquartered in Montreal, Canada, has expanded their partnership and distribution agreement to encompass the full Sangoma Product line. Run Distribution will distribute Sangoma solutions to VARs and resellers servicing the Canadian Market.

    Run Distribution has immediate stock of Sangoma IP Phones, the only phones exclusively designed for use with FreePBX, the world’s most popular open source PBX and PBXact, Sangoma’s Unified Communications System. Sangoma’s phones feature Sangoma’s Zero Touch Configuration technology and the tightest feature integration with FreePBX of any phone on the market.

    “In our recent Partner Roadshow events, in Canada, we had a huge demand to bring on a solid Canadian Distributor that would stock product,” said Preston McNair, Vice President of Sales, North America at Sangoma. “Run’s expansion to include not only our phones, but the full Sangoma Product Line, allows us to continue to expand and grow this key market making it easier for our partners to obtain Sangoma’s award-winning solutions.”

    “Run Distribution understands the market in Canada and believe that the affordable and feature-rich Sangoma IP Phone and PBX product lines will deliver tremendous value to VARs and resellers in Canada” Said Thomasz Owczarek, VP of Business Development at Run Distribution. “Sangoma’s wide range of solutions enables businesses to implement affordable Total Telecom Solutions from a single Manufacturer.”

    Sangoma will host a webinar for Run Distribution partners and customers to learn more about Sangoma’s Total Telecom Solutions offerings, including why Sangoma IP Phones provide a feature set second to none when deployed with FreePBX. Registration is currently open for the December 13, 2016 Event.

    For more information about Sangoma’s Partner Program please visit For information regarding purchasing products from Run Distribution please visit, or contact them directly at (514) 416-5447.

    About Sangoma Technologies Corporation
    Sangoma (TSX VENTURES: STC) offers a range of hardware, software and services for voice and data IP communication systems to enterprises, SMBs, Service Providers and OEMs in more than 150 countries. Sangoma’s cost effective, quick to deploy, and easy to manage offerings include Hosted and On Premise Unified Communications Solutions with PBXact, FreePBX, SIPStation and FaxStation; Session Border Controllers (SBC); the market-leading Express for Skype for Business; VoIP Gateways; Call Tapping; Call Center Software; and Signaling Gateways. Sangoma also continues to lead the market in VoIP-to-PSTN interface cards. For more information, visit

    – 30 –

    Frederic Dickey
    VP Marketing
    Sangoma Technologies
    +1 905 474-1990 x 4161

    Building a more secure communications platform

    Network security is expected to be an almost $200 Billion dollar industry by the year 2020. In a world where everything is connected, securing everything can be big business. There are thousands of security researchers working daily to find the next big exploit. We have seen some huge exploits in the last few years such as “Heartbleed”, “Shellshock” and “Poodle” from exploited code that has been around for years.  

    A blessing and sometimes a curse in open source software is that no matter how vigilant you are if you slip once someone will find it.  We’ve always taken security very seriously and have employed many approaches to ensuring FreePBX is secure.

    FreePBX goes through continuous human and automated scanning looking for various attack vectors. From a human standpoint, we utilize internal developers who are passionate about security in both our software and the software they use. They do code reviews and code audits to ensure new code is up to par. We also work with independent security researchers who review our entire code base looking for things that may have been in the code for years.  We complement the human audits with automated tools including the RIPS scanner from

    RIPS, a static code analysis tool, does what would be impossible for a human to do. It looks at all 400,000+ lines of FreePBX code and does automated checks for Cross-Site Scripting, Code Execution, Command Execution and many other exploitable vectors. From that, it generates a report detailing potential vulnerabilities that may lie in our codebase. That seems like quite a lot, but it’s really only the start with RIPS which then details how to patch the vulnerability to minimize the risk moving forward. The reason we bring this up is because the RIPS utility has found many code issues that we may not have found in a manual review of the FreePBX code base and has helped us to strengthen the security of FreePBX.  

    With these approaches, we aim to make your PBX secure so it’s one less issue you have to worry about.

    “If you’re the smartest one in the room, you’re in the wrong room.” – Richard Tirendi

    It is ultimately a battle of knowledge and someone out there is always smarter than you. This is why some vulnerabilities sit dormant for a decade (Such as Heartbleed). It took that long for someone to come along and see the code in a different way. When they ultimately release the exploit it often seems obvious.

    We always welcome fresh eyes to review our code. Whether human or through machine automation we are happy to work with anyone who wants to make the world a more secure place.

    Our policy on responsible reporting can be seen at and we appreciate all the security researchers that use their time to make the world more secure.

    A special thanks to the team for analyzing our code and helping make FreePBX a more secure project.

    Recipe for an Effective IVR – by Allison Smith, Guest Blogger

    IVR Recipe

    How to Cook Up a Great Interactive Voice Response (IVR) System for Your Callers
    • 4 large handfuls of a distinct company personality
    • Massive scoops of understanding of company’s position in your industry
    • Several tablespoons of compassion for the caller – to be added in gradually and liberally throughout
    • Several dashes of humor – to taste
    • Brevity

    Start with a clear understanding of *who* your company is. This should be considered the main — and perhaps most important ingredient; because without this as a foundation to your recipe, you will make a bloated, bland IVR, devoid of flavor.

    *Be absolutely sure of your company’s personality.*

    Now, measure out an approximation of where your company *is* in the industry — are you on the forefront and driving change? Or flying under the radar? Keeping up a steady, yet unobtrusive profile, or shaking things up? Sift this in with the first ingredient, making sure to integrate everything together.

    Next — and this is critical for taking your IVR to the next level — gently fold in several tablespoons of compassion of the caller — remember your last frustrating experience maneuvering through an IVR which threatened to take up your whole day. You felt helpless and powerless; like being elbow-deep in flour, halfway through a Julia Child recipe, realizing that your dried mushrooms have not been soaking in merlot for the past 12 hours as directed. Add liberal amounts of compassion throughout — the caller just wants to get where they want to go. Don’t make it difficult for them.

    Flavor your recipe generously with humor and lightness: too many IVRs are a serious concoction of dry, flavorless content — sitting there like a massive pound cake. Use your IVR to tempt the taste buds; serve as an unforgettable appetizer — a preview of the “main course” — which is the actual service and live interaction that the caller can expect.

    Now that you have all ingredients prepared, keep in mind that brevity is at the heart of all great call flows; think of a small, eye-catching appetizer which leaves the caller wanting more. People are busy; time is limited. We’re not taking about fast-food here; bland, forgettable, but served quickly: think of your IVR as a delicacy, bursting with flavor, and never heavy, time-consuming, overwhelming, or filling.

    Serve immediately; proudly. Knowing that your IVR has greeted callers brightly, tastefully, and respectfully. Enjoy!

    About the Author

    Allison Smith

    Allison Smith is an internationally recognized professional voice talent, specializing in voicing telephone systems. Allison is also a Certified FreePBX Partner. If you’ve maneuvered through telephone prompts while calling a Fortune 500 company, participated in a telephone customer satisfaction survey, signed onto a conference call, listened to the public airwaves, took an online training module, or even received an automated call notifying you of an upcoming medical or dental appointment — chances are, you’ve heard Allison. One of the most prevalent and widespread telephone voices working today, Allison has voiced platforms for Vonage, Bell Canada, Sprint, Cingular, Verizon, and Qwest, as well as the Open Source PBX Asterisk. Clients include PetSmart, Kennedy Space Center, 3M, Pfizer, Toyota, Victoria’s Secret, Bank of America, and eBay among many others. Her voice is pre-installed in the FreePBX Distro, and she provides the basic stock prompts for voicemail and IVRs. Allison’s web site is

    5 Reasons to Attend FreePBX World 2016


    The FreePBX World 2016 agenda is live, and you won’t want to miss this event! FreePBX World will be held at AstriCon September 27-29 in Phoenix, AZ.

    Your admission to AstriCon gets you into FreePBX World at no extra cost. Have you made your plans? You can save 25% off individual AstriCon All-Access Conference Passes with the promo code sangoma. Visit for more information and to register.

    Why attend?

    1. Be Part of the FreePBX Community

    Nowhere else can you meet face-to-face with so many FreePBX users, enthusiasts, and developers. FreePBX World is the place to connect with people who share your interest in open source telephony. Ask questions, get answers. Hang out with old friends and make new ones.

    2. Keep Up with the Latest FreePBX Tech

    Find out what’s new and what’s in store for FreePBX. The developers will give you a sneak peek of the new features and improvements coming to FreePBX 14. You’ll also learn about the latest innovations from Sangoma (stewards of the FreePBX Project), including Sangoma Phones, Zulu, PBXact, and the new cloud-based PBXact.

    3. Get a Blueprint for a Rock Solid FreePBX Communications Platform

    How-to seminars will teach you about planning, deploying, securing, and maintaining your FreePBX system. Experts who live and breathe FreePBX will share their thoughts on best practices. They’ll help you sort out your options for hardware, software add-ons, phones, and accessories. You’ll leave with new ideas for your next project.

    4. Discover how FreePBX can Grow your Business

    Through case studies, you’ll be inspired by others who have succeeded in the lucrative FreePBX marketplace. You’ll learn about industry trends and opportunities to boost your bottom line.

    5. Shape the Future of FreePBX

    FreePBX has grown to become the most widely deployed open source PBX platform in the world, thanks to a great community of people who contribute feature suggestions and code. It’s a true open source project. FreePBX World is your chance to meet with the leaders of the project and let them know what’s important to you. We’re looking forward to seeing you there!

    FreePBX World Platinum Sponsors:

    Sangoma Technologies

    .e4 Strategies